Northgate Gonzalez Market Presents Asada Fest

Carne Asada (Photo Courtesy Stephen Chavez)
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Northgate Gonzalez Market is taking the backyard tradition of a Carne Asada to a whole new level! On Saturday, July 13th, top taqueros will serve all the juicy, spicy, handmade tacos people crave as part of the first-ever Asada Fest presented by Northgate González Market. This event will bring “Los Meros Meros” to one huge block party at Rolling Greens Arts District, 1005 Mateo Street, Los Angeles, CA.

Paying homage to the 40-year legacy of Los Meros Meros de la Carne Asada, Northgate Market butchers, attendees will be able to enjoy delicious recipes by notable Chefs like:

  • Baja’s most prolific chef, Javier Plascencia, who helped define Baja California’s Michelin Guide-recognized food scene for the last 20 years
  • San Diego’s Claudette Zepeda of Top Chef fame
  • RobeGrill “Que Chille” social media sensation coming directly from the northeast badlands of Hermosillo, Sonora
  • Yesenia Rios from Tijuana’s prestigious Culinary Arts School
  • Chef Daniel Castillo of Heritage Barbecue, a self-made California institution in San Juan Capistrano that is known for its hours-long lines and melt-in-your-mouth Chicano-style smoked meats
  • Sonora’s most celebrated Cocinera Tradicional, specializing in the art of butchering whole cows for asada, Nereida Vejar, as seen on Netflix’s Taco Chronicles

This culinary experience is being curated in partnership with published cooking writer, Paola Briseño Gonzalez. 

Northgate González Markets also hand-selected L.A.’s top taqueros, including 2023 TACO MADNESS Champions, Tacos La Carreta, emerging Sonoran-style asada stars Mochomitos from Whittier, Tacos La Rueda specializing in juicy asada in the style of Ciudad Obregón, the fastest taqueros in East Los Angeles, Tacos Don Cuco de Tijuana, and the classically trained experimental taco mastermind, Macheen. 

Javier Plascencia (Photo courtesy Stephen Chavez)

In between bites, you’ll be able to enjoy live cooking demos, vibrant music from Mi Banda El Mexicano de Casimiro singing their iconic original songs like “La Bota” and “Baile de Caballito,” electrifying lucha libre matches, and photo opportunities with the legendary luchador Hijo del Santo.

Ticket Price: VIP Experience (21+)  – $100.00

Exclusive meet and greet and photo opportunities with Los Meros Meros, two-hour advanced entry to the festival, access to curated tastings and beverages, and one (1) Asada Fest free merchandise. 

Ticket Price: General Admission (21+)  – $75.00

Includes access to festival grounds and all public entertainment. All-inclusive food and beverages.

For more information on the Asada Fest visit https://www.theasadafest.com

and for ticket purchases visit http://ticketon.com/event/asadafest

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